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The Transformation Then and Now - 2186 Words

â€Å"So God created human beings in his own image. In the image of God he created them; male and female he created them† (New Living Translation, Gen. 1.27). William Blake, in his poem â€Å"The Divine Image†, uses multiple literary techniques, such as personification and repetition, to portray his idea that man and God share many of the same divine qualities. He later wrote the poem â€Å"A Divine Image†, which contrasts with the first by discussing the negative aspects of human beings. These negative characteristics are emphasized through the use of metaphors and, again, personification. Although the same rhyme scheme is used throughout both of the poems, the structure of each varies greatly adding to the opposing ideas set forth in the second poem.†¦show more content†¦This statement also makes a direct connection between God and peace that implies that God brings peace anywhere that he observes the other three characteristics taking place. In the th ird stanza of the poem, the word â€Å"human† is repeated once in each line. This recurrence of the word seems to give these virtues a life-like feel by claiming that each one is associated with some part of a human being. By pairing this repetition with the personification in this stanza Blake effectively brought life to the virtues of mercy, pity, peace, and love. He also repeatedly started lines of â€Å"The Divine Image† with the word â€Å"and†. This repetition has the effect of combining the four qualities into a virtuous whole that represents the human being he believes every man is capable of being. Blake used repetition throughout â€Å"The Divine Image† to portray his idea that mercy, pity, peace, and love are the building blocks that make up God and allow humans to live virtuously and peacefully with each other. William Blake resorts to an unusual rhyme scheme in â€Å"The Divine Image† where the first, third, and fifth stanzas have an ABCB pattern, while the second and fourth stanzas have an ABAB pattern. This pattern of rhyming gives this poem a more song-like feel, which is fitting due to the fact that it was published in Songs of Innocence (Gradesaver, Songs of Innocence and Experience Summary and Analysis). This atypical rhyme scheme isShow MoreRelatedThen And Now : Transformation Of Childhood889 Words   |  4 PagesThen and Now: The Transformation of Childhood Several people have said it: The children are the future. Ensuring that kids have a wholesome environment to grow up in is of utmost importance when our destiny is at stake. Unfortunately, childhood has drastically transformed from the time my parents were kids until now. Growing up when my parents were young was better than growing up now because they played outside more, and had more wholesome family lives, which assisted them in become better adultsRead More Transformation in Heart of Darkness and Apocalypse Now Essay1685 Words   |  7 PagesTransformation in Heart of Darkness and Apocalypse Now      Ã‚  Ã‚  Ã‚   Since Francis Ford Coppola’s   Apocalypse Now was based on Joseph Conrads novel, Heart of Darkness, it is possible to draw many parallels between the two works. Both can be interpreted as metaphors for a journey through the inner self, and each has its own particular message to convey. In many ways they also appear to have similarities to Arthurian Legend, in particular the quest for the holy grail, and other allegorical journeyRead MorePost World War II : A Major Transformation Into What Is Now Globalisation?1806 Words   |  8 PagesPost World War II, internationalisation underwent a major transformation into what is now globalisation. While the concept of internationalisation keeps the nation what it was at the core and maintains the cultural practices, globalisation integrates nations into one economic area due to free trade and capital mobility. It is incredibly difficult to look at globalisation objectively as a black and white issue because there ar e both helpful and hurtful things about it. When once it took months ofRead MoreFranz Kafka s The Metamorphosis814 Words   |  4 Pagessuddenly finds himself transformed into an insect. As the story progresses, the reader can see how Gregor’s physical transformation triggers different emotions among the Samsa family. The situation is far from quintessential, and as a result of this sudden transfiguration, each person in the family changes drastically. While Gregor went through a horrid physical transformation, he may not have been the only family member who went through a metamorphosis. Although Gregor’s mother and father bothRead MoreEssay On Linear Function901 Words   |  4 Pagesnegative of the original function; that is, the rule for this transformation is -f. To see how this works, look at the graph of h(x) = x2 2x - 3. Toimagine this graph flipping upside-down, imagine that the graph is drawn on asheet of clear plastic that has been placed over a drawing of just the y-axis, andthat the x-axis is a skewer stuck through the sheet. Whatever you had gotten for x-values on the positive side of the graph, you are now getting for x-values on the negative side of the graph, andviceRead MoreTransformation Of The Novel The Ghost By Teal Swan920 Words   |  4 Pages Transformation in Stories Authors use transformation in stories to scare people. Some examples are supernatural, the unknown, and death. Some people are also afraid of murders while some afraid of heights but enjoy scary movies. Someone can go from not liking to be scared to enjoy being scared; that is a form of transformation. A quote by Teal Swan explains what we are afraid of and why. â€Å"We do not fear the unknown. We fear what we think we know about the unknown†. Supernatural transformationRead MoreIn Franz Kafka’S â€Å"The Metamorphosis† Gregor Samsa Dreads1576 Words   |  7 Pagesso absorbed unto his duties that he does not care that he has been transformed into an insect. His transformation is the result of feeling alienated from his family as he works every day to support. Gregor had dedicated his life working for the sake of his family. Subsequently, Gregor’s new body prevents him from being able to go off to work to fulfill his responsibilities. Although his transformation relieves him of what he dreads it is others around him which it frightens the most, particularlyRead MoreDigital Transformation Research Paper729 Words   |  3 PagesChanging Role of HR in Digital Transformation IoT and advanced technologies are expected to replace all the conventional tools and systems at the workplaces with their digitized versions by 2022 in all the top ten economies of the world. Now, the question arises, do the traditional businesses are ready to adopt digital transformation? If ‘Yes’ then, are they prepared enough to exploit this transition, efficiently and effectively? CEOs, COOs or CXOs cannot reply to this question rightly and honestlyRead MoreGregor Samsa Symbolizes Change in Metamorphosis by Franz Kafka 520 Words   |  3 PagesTransformation in the world happens when people are healed and start investing in other people- Michael W. Smith. Change plays a key role in one’s life. Change is what makes one’s life different from usual; change is needed in everyone’s life in order to maintain the fluency of life. The character Gregor Samsa’s in the book â€Å"Metamorphosis† by Franz Kafka symbolizes change, in which he ge ts transformed into a large insect. Change literally means to make or do something in a different manner to getRead MoreMetamorphosis Essay1033 Words   |  5 Pagesview Gregor Samsa’s transformation as a metaphor while considering Grete Samsa, Gregor’s sister, transformation as literal. In addition, there are four family members that make up the Samsas. Gregor Samas, being the protagonist in the story, Grete Samas, Mr. Samsa who is their father, and Mrs. Samsa who is their mother. With that in mind, in my paper I will consider the perspectives of Gregor and Grete while considering the other two characters, and how they undergo transformations. Currently, in

The Art Of Storytelling How An Individual Can Recover...

The Art of Storytelling Storytelling is an art that can take many forms. Stories engage people on all different levels and the greatest pathway to tell a good story is the use of emotion. It can also serve as a medium to communicate unsaid emotions. Stories educate and also preserve history by passing it carefully on to the next generation. Each person has a different story. One story is a just as fascinating and unique as the other and at some point in life one gets to realize that no two stories are exactly alike. Telling stories also present a way of understanding one’s life with a deeper understanding and meaning. Stories matter and sometimes all a person wants is a listener or just a way to know they are being heard. Very often, one†¦show more content†¦With fewer members of the congregation recovery is taking a longer process in the church than supposed to. She not only lose her grandmother who was very dear to her, she is also afraid for her brother because lif e in jail can be very hard and she fears he might not survive it. Joe is her younger brother and she feels she is supposed to protect him but their relationship have changed over the years. In his letters she sees the disconnection they share as a family. As a society one is generally taught to avoid feeling or displaying of emotions. Joe’s letters shows the silence that exists within their relationship as siblings. Tretheway explains â€Å"if something isn’t spoken, it isn’t fully known and we can absolve ourselves of the responsibility that knowing entails† (Tretheway 102). In Froma Walsh’s article on â€Å"Traumatic loss and major disasters: strengthening family and community resilience†, Walsh explains how sharing details about a hurtful event can aid recovery and different families have different motivation to help victims recover. Walsh also explains that when loss of any kind is suffered one should not expec t the victim to have a firm decision on when to start or to stop grieving. She also explains that the main purpose of finally starting to grief is not to aim for closure but to simply get the strength to get up and move on with life. Grief is the body’s natural response to loss. It is a kind of suffering

Segmentation Marketing Performance Solutions MyAssignmenthelp.com

Question: Discuss about the Segmentation Marketing for Performance Solutions Group. Answer: Introduction The marketing research is an important component in determining the marketing objective, tactics and the strategies of a firm (Babin and Zikmund 2015). This kind of research helps in the formulation of vision and aims of the marketing plan and decides the path to be followed for achieving the marketing goals. It would also help the company or the brand to know the target audience and the new markets that would be lucrative for the business. Apple Inc. engages in extensive market research to know the exact requirements of the customers (Sama et al. 2014). It has a research group for this purpose named Apple Customer Pulse which helps the company in collecting, compiling and analyzing the data for quick data analysis. The company made different design as well as product modifications based on the market research such as larger screens, greater user interface and the better quality of the cameras. This has helped the company to fulfill its goal of making good products that would satisfy the customer needs. As discussed in theory, this example shows how the market research helps the company in shaping up of the goals and activities of the company. The company should engage in more interaction with the customers should engage in greater market research activities. There is a greater need of the alignment of the business goals with the findings of the market research, which would help the company to be able to formulate more customer friendly policies. The example failed to demonstrate the other tools used by the company to engage in market research activities. It also failed to address the direct contribution of the market research into the formulation of business plans. The modern brands are going through intense competition, which is evident in the competitive marketplaces. There is the existence of both direct as well as indirect competition in the market. My favorite product is cars and my favorite brand is Toyota Motors. The closest rivals of Toyota are General Motors, Honda, Volkswagen and Ford (Beard Ford and Spiwak 2015). The company should use the sustainable organizational resources including the human resources in order to create competitive advantage. This would also help the company to increase its financial resources. The article Toyota undertakes VW as biggest carmaker in the world on The Telegraph shows that the Toyota faces stiff competition from the German carmaker- Volkswagen (The Telegraph 2017). It shows that there are issues with the emissions cheating scandal of Volkswagen, which has given a competitive edge for Toyota. This is demonstrated by a global increase in the sales of Toyota. Toyota has incorporated increased safety features as well as improved acceleration to gain competitive advantage. The company has added value added features in their Land Cruiser, which is considered as the most expensive sports utility car. The sales of this car also improve the financial status of the company. This example shows that there is existence of the direct as well as indirect competition in the market and the organizations should respond in an effective manner so that they can top the market position. Toyota should incorporate more features in their products which would help them to handle the competitors in a better manner. The brand should engage in marketing research, which would help the company to determine the preferred attributes of the customers. The macro environment factors are helpful in the determination of external marketing environment of a company (Chen et al. 2014). This tool is helpful in the analysis and the assessment of the external environment of an organization. The various external factors such as political, economic, social, technological, environmental and legal are analyzed through the help of PESTEL analysis. Google Pixel XL is a new product that is launched in Australia (Mi 2017). It should take into account the different factors in the PESTEL analysis for its entry in the market. The political factors imply that the company should focus on the government policies, labor laws, trade restrictions and others. It should also consider the economic factors such as interest rates, economic growth, inflation and others (McCombie and Thirlwall 2016). Google should also consider the socio-cultural factors such as shared beliefs, values, attitudes and other attributes of the population. It should also consider the other demographic factors of the population. Google should take into account the different technological factors such as new tools of production, distribution and communication. It is also important to focus on the different environmental factors such as pollution targets, scarce nature of the raw materials and the carbon footprint targets. Google should take into account the different l egal factors in Australia underpinning the health/safety, advertising standards, equal opportunities, product labeling and others. There are also certain international trade regulations that should be followed by the company. The PESTEL analysis is important when venturing into the new markets. The company should engage in in-depth analysis of the market so that there are minimal possibilities of the market risks. It should also customize the product according to the needs as well as preferences of the local target market. SWOT analysis is considered as one of the most important internal analysis that is used by the firms. This is an important tool that is used by the companies to take marketing mix decisions and utilize the elements of the marketing plan. The SWOT analysis combines the information gathered from the environmental analysis and identifies the internal issues as well as external issues of the firm (Grant 2016). The internal issues are determined by the strengths or weakness and the external issues are analyzed with the help of opportunities as well as threats. The strengths of the company includes that it has highest brand equity, company valuation and has vast global presence. It has high rate of customer loyalty and it has wide distribution network which makes it products easily available to the general public. The weakness of the brand includes that it has stiff competition with Pepsi, low product diversification, absence of health related beverages and issues with the water management. The opportunities of the product include that it can engage in more product diversification and give more products to the customers. It should try to emerge more in the developing nations and should strive for supply chain improvement. The threats of the company include the raw material sourcing and the indirect competitors such as Caf Coffee Day, Starbucks and others. There might be issues with the rising water scarcity in the world since the primary raw material used in the manufacturing process is water. Coca Cola should use the SWOT process to design effective marketing mix. It should make quality products, present right price of the products, engage in extensive distribution channels and use extensive promotional skills. The segmentation, targeting and the positioning is an important as well as familiar step used in the marketing process (Brian 2015). The first step used in the process is segregating the market according to the market needs and the needs of the consumers. The subsequent steps in the STP analysis would be used to implement products in the specific segments and target the customers accordingly. The positioning strategies of the companies would help the company to occupy a distinct position in the minds of the target customers. The segmentation can be done based on the geographic, demographic, behavioral and the psychographic attributes. The next step involves the targeting of the best customers by analyzing the size as well as potential growth of individual customer group. The selected industry of study is hospitality industry. The current trends in the hospitality industry show that there is high number of mobile check-in, which implies that there would be high degree of technological adoptions (Lian and Yuan 2015). The technology is also used highly inside the rooms. There is an increasing intervention of the social media network in the hospitality industry. Recommendations These current trends can be explained with the help of STP analysis. The market should be segmented based on the abilities of the people such as technological adoption and if the customers who are more likely to use the technological innovation would be selected. It may also include the younger generation who are more active on the social media network. This segment would form the target market of the hospitality properties and the service or products would be positioned accordingly. The example has bridged the gap between the theory and the practice. The brand management is considered as the administration of all the major activities of the brand and managing the tangible as well as intangible characteristics of the brand (Rosenbaum-Elliott et al. 2015). The branding is considered as an important activity for capturing the niche market for the particular product as well as services. It is also concerned with conveying the brand message of the company so that it is helpful in the creation of customer loyalty. A successful example of new product success would be the Samsung Galaxy S8 in Australia. The article on Forbes shows that the phone has received record breaking success after its launch (Forbes.com 2017). This is due to innovation incorporate into the products and the commitment of the brand towards the customers. One example of a product failure is the low sales Apple iPhone 7 in UK. The article on iPhone 7: Apple sales are not as good as hoped, report claims shows that there is disappointing sales of the flagship smartphone (Moore 2017). There is not up to the mark sales of the company and hence the company has decided to cut the number of production. This shows that the brand is not successful in incorporating value added features in the product. The internal as well as external forces have impacted the product failure of Apple iPhone 7 in UK. The brand should have incorporated value added features in the product. References Babin, B.J. and Zikmund, W.G., 2015.Exploring marketing research. Cengage Learning. Beard, T.R., Ford, G.S. and Spiwak, L.J., 2015. The Price Effects of Intra-Brand Competition in the Automobile Industry: An Econometric Analysis. Brian, J., 2015. Segmentation Marketing: A Case Study on Performance Solutions Group, LLC. Chen, Y., Wang, Y., Nevo, S., Jin, J., Wang, L. and Chow, W.S., 2014. IT capability and organizational performance: the roles of business process agility and environmental factors.European Journal of Information Systems,23(3), pp.326-342. Corea, G., 2016. Global value chain: the Coca-Cola system. Forbes.com. (2017).Forbes Welcome. [online] Available at: https://www.forbes.com [Accessed 5 May 2017]. Grant, R.M., 2016.Contemporary strategy analysis: Text and cases edition. John Wiley Sons. Hansen, J.T., 2016. Constructing a Product Brand Identity: The Case of Coca-Cola. Lian, D. and Yuan, N.J., 2015. Mobile Check-In Recommendation. McCombie, J. and Thirlwall, A.P., 2016.Economic growth and the balance-of-payments constraint. Springer. Mi, X., 2017. Google to launch Pixel, Pixel XL on 4th October?.Screen. Moore, M. 2017.iPhone 7: Apple sales are NOT as good as hoped, report claims. [online] Express.co.uk. Available at: https://www.express.co.uk/life-style/science-technology/749318/iphone-7-sales-disappoint-apple-sale-figures-report-samsung-galaxy-note-7 [Accessed 5 May 2017]. Rosenbaum-Elliott, R., Elliott, R.H., Percy, L. and Pervan, S., 2015.Strategic brand management. Oxford University Press, USA. Sama, P.R., Eapen, Z.J., Weinfurt, K.P., Shah, B.R. and Schulman, K.A., 2014. An evaluation of mobile health application tools.JMIR mHealth and uHealth,2(2), p.e19. Thetelegraph.2017. Toyota overtakes VW as biggest carmaker in the world. [online] Available at: https://www.telegraph.co.uk/finance/newsbysector/industry/11954499/Toyota-overtakes-VW-as-biggest-carmaker-in-the-world.html [Accessed 5 May 2017].

Holocaust Essay Introduction Example For Students

Holocaust Essay Introduction The delineation of human life is perceiving existence through resolute contrasts. The difference between day and night is defined by an absolute line of division. For the Jewish culture in the twentieth century, the dissimilarity between life and death is bisected by a definitive line the Holocaust. Accounts of life during the genocide of the Jewish culture emerged from within the considerable array of Holocaust survivors, among of which are Elie Wiesels Night and Simon Wiesenthals The Sunflower. Both accounts of the Holocaust diverge in the main concepts in each work; Wiesel and Wiesenthal focus on different aspects of their survivals. Aside from the themes, various aspects, including perception, structure, organization, and flow of arguments in each work, also contrast from one another. Although both Night and The Sunflower are recollections of the persistence of life during the Holocaust, Elie Wiesel and Simon Wiesenthal focus on different aspects of their existence during the at rocity in their corresponding works. Elie Wiesel, winner of the 1986 Nobel Peace Prize, wrote Night with the notion for society to advance its understanding of the Holocaust. The underlying theme of Night is faith. Elie Wiesel, for the majority of this work, concerns the faith and survival of his father, Chlomo Wiesel. The concept of survival intertwines with faith, as survival is brought upon Elies faith in his father. Both Elie and Chlomo are affected in the same manner as their Jewish society. The self-proclaimed superman race of the German Nazis suppress and ultimately decimate the Jewish society of its time. Elie and Chlomo, alongside their Jewish community, were regarded as subhumans in a world supposedly fit for the Nazi conception. The oppression of Elie and Chlomo begins in 1944, when the Germans constrain the Jews of Sighet into two ghettos. During the time of Nazi supremacy, Elie and Chlomo are forced to travel to various concentration camps, including Birkenau, Auschwitz, and Buchenwald. The determining conc ern of survival confronts both Elie and Chlomo throughout Night. The concept of survival is illustrated by the complications brought upon Elie and Chlomo. Elie and Chlomo believe they could only survive the concentration camps with one another; the father-and-son link was held together for the survival of each other. One complication in particular, was the instance when the SS officers separate Chlomo from Elie during a selection at Gleiwitz, as it was the weak, to the left; those who could walk well, to the right. My father was sent to the left (Wiesel 91). Elie, fearing separation from his father, tries to overcome this problem by running after him. However, with several SS officers running toward Elie in order to constrain him, many people from the left were able to come back to the right and among them, my father and myself (Wiesel 91). Elies act of improvisation allowed him to remain alongside his father. The raw act of survival itself confronted both Elie and Chlomo several times in Night. At one point during the march to Gleiwitz, the mass was allowed to rest. However, if the victims were not ready to form their ranks, the SS officers would shoot the resting bodies to death. To overcome this complication for survival, Chlomo decides that Elie should sleep, while Chlomo would awaken him when ranks were to be formed. Elie refused, while his father was gently dozing. He could not see his eyes (Wiesel 85). Elie, attentive during this time, was able to awaken his father in order to form ranks. The tactic to watch his father sleep allowed both victims to form ranks upon the SS officers commands; thus, Elie and Chlomo overcame their difficulty of sleep and death. The concept of survival advances Elie Wiesels theme of Night faith. The process of surviving alongside his father allows Elie to bury faith in his very fathers existence. The most significant event in Night is when Elie injects faith into his father, even though he renounces his faith in God. During his first night at Birkenau, Elie states, Never shall I forget the little faces of the children, whose bodies I saw turned into wreaths of smoke beneath a silent blue sky. Never shall I forgot those moments which murdered my God (32). However, while resting during the march to Gleiwitz, Elie remembers Rabbi Eliahou and his son. During the run towards Gleiwitz, the son advances quicker in order to rid himself of his father, who was considered to be a burden. After contemplation on this subject, Elie says to himself, My God, Lord of the Universe, give me strength never to do what Rabbi Eliahous son has done (87). Elies statement is extremely crucial to the theme of faith in that Elie dive rts to reclaim a sense of faith in order to survive alongside his very father. Elie Wiesel centers Night around faith, with the notion reaching a climax at this very statement. Elie talks of his faith in God to Moshe the Beadle before the evacuation into the ghettos. Elies faith is then renounced when he sees firsthand the atrocities of the Nazi party. With Elie literally forcing himself to remain alongside his father in the name of survival, Elie redresses his faith by accounting his existence with that of his fathers; this event in itself is the pivot in which other thoughts and notions in Night arise. The theme of faith is epitomized in this very event where Elie reclaims his faith to exist with his father, for his father. Although the aspect of faith is touched upon in The Sunflower, the author Simon Wiesenthal projects the theme of his work towards that of forgiveness. The Sunflower is presented as a work centered around the author, Simon Wiesenthal, and Karl, the dying SS man who asks for Simons forgiveness. For merely being a Jew, Simon is placed in a concentration camp located in Poland. Like Elie Wiesel, Simon is also looked upon as a subhuman outside the Jewish community. As Simon marches to and from the Technical High School, the public Poles have a look of remorse and ill pity for Simon and the Jews alike. Karl, the dying SS man, enrolled in the Hitler Youth at age sixteen. During Karls adolescent years, the Hitler Youth was the popular movement for which one would gain national merit; as a result, Karl enlisted in the program. When the war broke out and the Nazi party needed officers, Karl volunteered into the SS program. It was of considerable value of Nazi Germany for men, such as Karl, to aid the movement. The Nazi society in which Karl was constrained to, ultimately turned him into a murderer; he was forced to completely annihilate a mass of Jews within a confined building in Dnyepropetrovsk. Reconstruction EssayOther differences arise between Elie Wiesels Night and Simon Wiesenthals The Sunflower from the aspects of structure, organization, and flow of arguments. The key difference between Night and The Sunflower, structurally, is that The Sunflower is comprised of two dividing segments; Book One is the actual account of Holocaust survival, while Book Two is a collection of opinions concerning the rightfulness of Simon Wiesenthal not forgiving Karl. Both sections within The Sunflower are fixated upon the notion of forgiveness; however, Book Two is the opinions expressed by several dignified persons, including Edward H. Flannery, Martin E. Marty, and Cynthia Ozick. Elie Wiesels Night is comprised of strictly a recollection of his life during the various concentration camps of the Holocaust. The organization in both Night and The Sunflower is similar; however, a subtle difference does indeed persist. This difference in organization affects the two works flow of arguments ; thus the flow of arguments in each work also differs. Both Elie Wiesel and Simon Wiesenthal organize their respective works according to the chronology of events their had to endure during the Holocaust. The difference arises in the fact that Simon Wiesenthal incorporates several uses of flashbacks in his organization of The Sunflower. A flashback emanates when the author stops the immediate action in order to retell an event which occurred at a point in time before the current state. Although Elie Wiesel incorporates a few flashbacks during his memory of surviving the atrocity, Simon Wiesenthal utilizes the flashbacks to an extent where each flashback further contributes to the motif-like state of the sunflower. For the majority of his flashbacks, Simon speaks of the sunflowers, which are planted above the graves of dead German soldiers. As he states, Suddenly I envied the dead soldiers. Each had a sunflower to connect him with the living world, and butterflies to visit his grave . For me, there will be no sunflower. I would be buried in a mass-grave, where corpses would be piled on top of me (Wiesenthal 20). Each time Simon recalls the notion of a sunflower during a flashback, he covets the dead German soldiers because it seems they will have peace after their groundless acts of murder. Simons consistent use of flashbacks allows his flow of arguments to have a faint, lost sense of progression. Simons flow of arguments is a bit coarse because of the constant flashbacks. It seems Simon jumps from his current points back to the significance of the sunflower throughout his work. As a result, The Sunflowers flow of arguments differ from that of Nights because they tend to be erratic. Elie Wiesels Night differs from The Sunflower in the aspects of organization and flow of arguments because Night is straight to the point; Elie Wiesels work, although incorporating a few flashbacks, is more straightforward in organization than The Sunflower because it does not backtrack as often as the work of Simon Wiesenthal. With the lack of extensive flashbacks, Elie Wiesel organizes Night in an unequivocal manner. This characteristic is apparent from Nights flow of arguments, as the flow of arguments is directly affected by the works organization. In Night, the flow of arguments advances from one point to the next; current points in the work are not extensively interrupted by certain events of the past. Night differs from The Sunflower in that Elie Wiesels work is comprised of straightforward organization and thus, a smooth and consistent flow of arguments. In Night, the descriptions of the atrocities committed are portrayed in such a raw, yet emotional, manner. A pertinent sect ion in Night stands out, as it is especially well-written. This section concerns Elie describing his first witness of abominations in the Holocaust. As Elie Wiesel describes, Flames were leaping from a ditch, gigantic flames. They were burning something. A lorry drew up at the pit and delivered its load little children. Babies! Yes, I saw it saw it with my own eyes (30). This group of quotations is the most dominant and moving section in Night because of its simplistic description. Elie Wiesel does not utilize any form of literary devices within these quotations; this raw account of genocide is a testament to the purpose of Night. Elie Wiesel writes the epitome of true recollection in its most primitive form; that fact in itself proves this section of Night is the epitome of genuine, artistic excellence. The apex of The Sunflower, where Simon Wiesenthal does not forgive Karl, is also described in the same manner expressed by Elie Wiesel. Consequently, the description of the apex is particularly well-written. As Simon describes, I stood up and looked in his direction, at his folded hands. Between them there seemed to rest a sunflower. At last I made up my mind and without a word I left the room (58). Simon writes these quotations in its rawest form. This simple form parallels his physical, passive-like response of quietly leaving the room without relying a single word. However, this simple form greatly contrasts the meaning behind the action; Simon does not forgive Karl for murdering innocent victims by merely walking out of the room in silence. This ample contrast is a result of Simons graceful use of description; as a result, this account of The Sunflowers apex is the distinguished section in that it is principally well-written. Both Night and The Sunflower are works which must be spread to society as a whole. Night and The Sunflower must be read and comprehended because they provide lessons for the current society to utilize. Night and The Sunflower provide for society, a moving, descriptive, first-hand account of the inhumanity and atrocities committed during the Holocaust. The guiltlessness of the Jews allowed the German Nazis to decimate any trace of the culture. A better understanding of the causes, events, and results of the Holocaust allows society as a whole to discourage such genocides. Comprehending these two works will allow the current society to prevent such atrocities. Another Holocaust must never emanate again; spreading the works of Elie Wiesels Night and Simon Wiesenthals The Sunflower will aid in the cause.

West Lake Home Furnishings Ltd. free essay sample

West Lake Home Furnishings Ltd. Written Analysis and Communication II Instructor Submitted by Section- D 2/08/2008 Date: May 30, 2007 To: Charles Bowman, CEO, West Lake Home Furnishings Ltd. , Ontario, Toronto. From Subject: Advice on whether to accept the offer of reducing the price of signature product to $29. 99 for a year. This report is a summary and analysis of current situation on West Lake Home Furnishings Ltd. (WLHFL) The analysis is based upon the basic objective of economics that is profit maximization. Based upon the present trend of consumer income and preference it is recommended that WLHFL should accept the offer to reduce the unit retail price to $29. 99. As a student of WIMWI, I thank you for providing opportunity to learn about the situation at WLHFL. This has taught me a lot. EXECUTIVE SUMMARY Whether to accept the proposal of one of the retailers, to reduce the price to $29. 99 by WLHFL, thereby boosting the sales, has to be evaluated on the basic objective of economics of a firm. We will write a custom essay sample on West Lake Home Furnishings Ltd. or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The main objective of the firm is to maximize the profit. In order to attain this at retail price of $29. 9, quantity of sales should increase to a substantial level. The present situation at Canada, higher disposable income with Boomer population and reduced price leads to higher demand of quantity are in favour of higher quantity of sales. The proposal ensures the required quantity of sales. Hence, accepting the proposal is recommended. Word Count: 107 Table of content SITUATION ANALYSIS.. 1 THE PROBLEM STATEMENT†¦. OPTIONS 2 CRITERIA FOR EVALUATION 3 EVALUATION OF OPTIONS.. 3 RECOMMENDATION. 6 ACTION PLAN.. EXHIBIT-1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. i EXHIBIT-2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã ¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. ii EXHIBIT-3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. ii EXHIBIT-4†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. iii SITUATION ANALYSIS Outlook of Lighting and light fixtures industry in Canada The market for Lighting and light fixtures in Canada is quiet competitive. There is large number of firms having small market share. Hence, this market can be considered as a Monopolistic competition. Product differentiation enables West Lake Home Furnishings Ltd. WLHFL) to compete with other firms in three areas: product quality, price and marketing. Price plays a major role To have an impact on price, most of the firms have outsourced production to Asia, especially China. There are two new entrants in 2006, implies that still in the market there is scope for earning. Price plays a major role. It is reflected by average prices for home furnishing items had fallen down during 2002 to 2006 but sales had grown at 6. 1% of compounded average growth rate. Consumers in Canada Consumers in Canada are at the Esteem and Aesthetic needs level (see Exhibit 1). Due to which purchases from large â€Å"big-box† retailers get patronized. This makes large retailers in a strategically important position for the manufacturer like WLHFL. Significant trend which is at advantage for the industry is the Baby Boomer; they are now having higher disposable income and demand for home furnishings. Exhibit 2 suggests that Boomers’ earning will peak in 2015 for the Early Boomers (born from 1945 to 1954) at $90,000 per household, and in 2025 for the Late Boomers (born from 1955 through 1964) at $106,000. Present situation of WLHFL Sales Boost Considering the proposal of one of the top three wholesale customers, Sales boost is obvious as WLHFL will get the prominent shelf space. But we need to trade off between boosting sales and reducing retail price of signature product for all businesses. Objective of the firm The main objective should be maximising the profit. To maximize the profit, WLHFL should set a price and quantity where the marginal revenue equals the marginal cost . The exhibit 3 shows the graph for the output and price in long run for a firm in Monopolistic competition. Major hindrance The major hindrance in the cost increments are higher inventory to the tune of $1. 6 million, increase up to 20% in Sales, General, Administrative expenses (SGAE) and increase up to 150% in Shipping and Warehouse. Problem Statement Whether WLHFL should accept the proposal of reducing the retail price of a signature line of decorative lamps from $69. 99 to $29. 99 for a period of one year? Options 1. Accept the proposal to reduce the retail price to $29. 99. 2. Reject the proposal to reduce the retail price to $29. 99. Criteria for Evaluation 1. Profit maximization of WLHFL This is the primary criterion as the implications on the behaviour of the WLHFL can be reasonably accurate and avoid unnecessary analytical implications. 2. Effect on Large Chain Retailer’s relationship After evaluating the primary criterion, evaluating this criterion will have a long term effect on business of WLHFL. 3. Effect on Cash flows of WLHFL for the year 2007 This is a crucial criterion but can be considered only after evaluating the Retailers’ response to the change in unit retail sale price. Evaluation of Options 1. Accept the proposal to reduce the retail price to $29. 9. 1. Profit maximization of WLHFL As shown in the exhibit 3, to attain the profit maximization marginal revenue should be equal to marginal cost. Though, due to lack of complete information about the total demand in Canada for lighting and light fixtures, most of the calculations are approximated. The scenario I suggests that there is considerable increase in the net earnings and hence profit maximization is achieved. 2. Effect on Large chain Retailer’s relationship By accepting the offer, the Retailer who has proposed the offer will continue to do business with us. Consumers generally prefer large retail chains to purchase Home furnishing products, this move will ensure that we remain in the business with good size of market share. The reduced price information to other retailers as well as the consumer will reach in no time. And hence WLHFL will be forced to reduce the retail price not only for the wholesalers but also for consumers, who purchase at retail store and/or via internet. This in turn will have strong positive impact on Cash flow. 3. Effect on Cash flow of WLHFL for the year 2007 Looking at exhibit 4, the cash flow of the company with accepting the offer can result in two scenarios. One, in which the business grows as anticipated and second business grows at reduced anticipated rate. These are shown as Scenario I and Scenario II respectively. It has been observed that Scenario II leads to loss. But, there is an incentive to consider the Scenario I. The high disposable income with Boomer population and reduction in price increases demand for the product ensures that Scenario I is more probable than II. 2. Reject the offer to reduce the retail price t $29. 99. . Profit maximization of WLHFL By rejecting the offer, at present production level of WLHFL is not at the profit maximisation level. That is still there is a possibility of selling more products and maximising profit. There are two new entrants in 2006 which are specifically focusing on this opportunity. Rather than, they grab the opportunity, WLHFL should grab the opportunity. 1. Effect on Large chain Re tailer’s relationship Retailer who made the proposal will be reluctant to provide better shelf space and so do the other retailers, as the volumes provided by WLHFL are not high. Due to this, there is less possibility of reaching to the consumer’s mind. Hence, there is not anticipation of growth in sale in long term. Even there is a possibility that the retailer can purchase directly from Chinese manufacturer which can be availed at cheaper price. Opportunity cost is high, and hence rejection to offer is not recommended. 3. Effect on cash flow of WLHFL for the year 2007 If the WLHFL grows at average 10%, then there is positive cash flow. As retailers will not offer the better shelf space, it is difficult to attain. Also, due to new entrants and/or retailers themselves purchases directly from Chinese manufacturer will force to reduce the price. At this production level, reduction in price means negative cash flow. Recommendation Evaluating the options suggests accepting the proposal of reducing the retail price of a signature line of decorative lamps from $69. 99 to $29. 99 for a period of one year. Action Plan †¢Communicate to the retailer about the acceptance of offer. †¢Communicate to the other retailers about the reduction in price and negotiate on gaining better shelf space, lesser margin and more volume. Keep the working capital ready, to manage the high inventory level. †¢Prepare a projected production quantity and arrange the resources accordingly. Word count: 1098 Exhibit 1: Different stages in need hierarchy. Adapted from Maslow’s Hierarchy Needs. Exhibit 2: Boomers have earned more at every age than prior generations Source: http://www. mckinsey. com/mgi/publicat ions/Impact_Aging_Baby_Boomers/slideshow/ slideshow_2. asp Exhibit 3: Output and Price in the Long run for Monopolistic Competition. Source: Cowell, F A. (Dec. 2004). Microeconomics: Principle and analysis. London school of economics. Exhibit 4: Projected Cash Flow with various Scenario Projected Scenario for year 2007 2006Scenario IScenario IIScenario III Unit sale price of signature product$69. 99$29. 99$29. 99$69. 99 Per unit COGS$30$20$20$30 Sales1 Wholesale8,000,0001665711593005248800000 Store3,000,000750000045000003300000 Internet200,000500000300000220000 COGS27,057,000993879699387967,762,700 Gross Margin41430001471831941617274557300 As a % of Sales36. 99%59. 69%29. 51%36. 99% Sales, General, Adminstrative Expenses3,000,000360000036000003,300,000 Shipping and Warehouse830,00020750002075000913,000 Operating Income313,0009,043,319-1,513,273344,300 Income Tax109,5503,165,1620120,505 Net earnings203,4505,878,157-1,513,273223,795 Scenario IAccept the offer and business grows as anticipated in the proposal Unit sale from Retailor with proposal is 5 times the 2006 values Unit sale from other two retailers is 2. 5 times the 2006 values Retail store revenue growth is 2. 5 times the 2006 values Internet sale is 2. 5 times SGAEincrease by 20% SWincrease by 150% Scenario IIAccept the offer and business grows at reduced rate than anticipated in the proposal Unit sale from Retailor with proposal is 2. times the 2006 values Unit sale from other two retailers is 1. 5 times the 2006 values Retail store revenue growth is 1. 5 times the 2006 values Internet sale is 1. 5 times SGAEIncrease by 20% SW increase by 150% Scenario IIIRejection of offer, 10% growth in Sales and COGS remains the same SGAEIncrease by 10% SW Increase by 10% Assumptions: 1Average unit retail sale price is as Unit sale pric e of signature product 2Due assumption 2, average unit cost has been considered as per unit COGS. Source: West Lake Home Furnishings Ltd. Annual Reports (disguised)

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